THE EARLY YEARS, IN RIFLE, CO
In 1900 Fred Munro opened the first Munro Mercantile store in Rifle, CO. Over the next 35 years, Fred and his son, JR, expanded Munro Mercantile to five locations throughout Western Colorado.
After surviving the Great Depression and the stock market crash of 1929, Fred continued to operate Munro Mercantile. Meanwhile, JR and his son Jack partnered with their associate, Mr. DG Son, to open S & M Supply, a mining supply house, in 1936. Jack, an engineer, brought valuable knowledge learned while working for the Bureau of Reclamation.